Kendrick Lamar’s New Single Is The Official Anthem of the NBA

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KENDRICK LAMAR 2014 iHeartRadio Music Awards – Show

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Kendrick Lamar used to be jealous of hometown hero Arron Afflalo, but now he’s partnered with the NBA in a major way. K Dot’s latest single, i has been picked up as the league’s official anthem for the upcoming season. Check out the promotional video for the partnership here.