After executive producing Common, Jhene Aiko, and Logic’s successful albums — No I.D. has been promoted to Head of A&R at Def Jam. The record label’s CEO Steve Bartel explained his thought process behind selecting the beatmaking genius for the job.
“In a year where Def Jam has established such new artists as Iggy Azalea, Jhene Aiko, YG, and August Alsina, no one is better suited to creatively represent and expertly guide our label moving forward than No I.D. He is not only a proven hitmaker and creative thinker, but he is a bold leader who is well respected by both the artists and executives alike. Together, we are posed for even greater levels of success.”
No I.D. shared his point of view with his promotion as well.
“The Def Jam brand has never been more culturally relevant and our vision remains the same as it was when Rick Rubin and Russell Simmons launched the label 30 years ago; and that is simply to be the best. Steve Bartels and I are fully committed to carry that vision and standard for excellence into the future.”
Read the full article over at Billboard.